An in depth look at Facebook and Facebook Pages for Second Life Bloggers

My last post venting my frustrations at some of the down sides of blogging lead to a lot of discussion, much of it to do with the requirements that stores have to be a part of their official bloggers groups. This lead me to think a lot more about how what I find an easy thought process, may not be easy for everyone, I’ve been studying marketing for over a year now, so things like inviting people to my facebook page, in fact, creating a facebook page, twitter account, google plus account and various other social network accounts while being a natural thought process for me, may not be a natural thought process to a blogger starting out. I’m thinking that I shall touch on a few of these per post over a couple of posts to give an insight of what I’ve found works for me although for Facebook and Flickr I shall do a separate post for both and I think they are two of the most important social network sites for bloggers to be able to get views and I’ve found that these two are the ones that generate most of my traffic. Now I’m not in the popular end of bloggers, hell I’m not in the middle even, I’m just a small blogger who is under a year old who started out like everyone else, struggling to think of how to get more views and how to make it work. After reading posts on sl blogger support in their marketing tools page a light went off in my head, rl marketing applies! I had a little geek out and then got to work. The first thing I did was make a facebook account for my avatar. Now I’ve heard that there’s people who have had their accounts banned for being avatar accounts. I’m not sure what differentiates me from those accounts but I’ll give a rundown of what my account looks like. My name on sl is Lici Le. I go by the nickname Leesee. On facebook My avi account is Lici Le with the display name of Leesee Le. I’ve added my sl rez day but with my rl year of birth, you can see the other sections I’ve filled out in my about tab on my profile. I don’t know if that makes any difference or not, maybe try it and see as so far I’ve been lucky and not had any problems with my facebook account. From here I made my page. At first I only had a few friends so I invited them and then I joined to a bunch of second life “spam page” groups. To start with these were great to get my blog posts out there, and I do recommend joining a few at least. One page to definitely join is the SL Stores Looking 4 Bloggers group. If you are interested in getting “sponsors” then this page is a great resource as well as the SL blogger support page Designers looking for bloggers. I found that spamming my posts in 100 or more groups became tedious. I wasn’t getting the views I had hoped for, the likes to my page or the clicks to my blog. So I decided to shrug off the idea that I needed to know people to friend them on facebook. This is a second life avatar page after all, so I just went and looked up people to add. I started adding people with mutual friends, and then I noticed that people started adding me as well. I think facebook for second life people is very much a marketing tool and people don’t mind if you add them so you can share your blog posts, as a lot of them do the exact same thing. I now have 2,773 facebook “friends” and my timeline is filled with blog posts, pictures and other various updates from second life people which I love looking at.  Everyday I go to my second life facebook and I add people who are in my suggestions, if there’s any new friends requests, I accept them and then I invite people to like my page, anyone new will be found at the top (a very welcome recent change!) I send out the invites and luckily out of them I’ve had 270 people like my page. The thing I find great about having a facebook page over just spamming groups, is I can see how many people click my links, I can also post straight from wordpress to my facebook page and a few other social networks. I’ll go through how to do stuff like that in another post if there’s interest. On your facebook page there’s a tab called insights. This tab makes the marketing geek in me squee. It has all the information you could want and more. For me I look at how many likes I’ve had and how many engagements (people clicking, liking or sharing my posts)

 This for me has come in handy as I’ve been changing the way I do things and what I blog about as I can see what posts are more popular. It’s great for working out what suits you and what your viewers like. If you set a feature image for your post you can keep track of what pictures inspire more clicks as well, if you mess around with your image style a lot this will help more than you’d think!

Under the insights tab, you can go through different tabs, likes, reach, visits, posts, videos and people. The likes tab will show you in more detail where your likes have happened, how many unlikes you’ve had and so forth.

The posts tab will show you in more detail how many people your posts have reached and how many post clicks and likes each post has had.

While writing this post I just went through all the tabs. Another one that I think is interesting, especially if you want to target specific demographics, is the people tab, this will show you how many of your fans are women, how many are men and where they come from. Maybe it’s just the marketer in me, but this can come in handy when looking at who you’re blog posts are reaching, who are interested in your posts, where they come from and so forth.

  

I hope this post has given some insight into facebook a bit more. I have only really concentrated on my facebook page as this is what I concentrate on in facebook. If there’s anything that I’ve missed that anyone would like me to touch on, please let me know in the comments, I’d be happy to answer any questions or anything else. If I’ve touched on something that you’ve had more experience in, that you have found works better, let me know that too! I’m always looking for ways to improve! As always see below for the credits to the outfit I’m wearing in the pics!

This slideshow requires JavaScript.

Skin – LOUX – Aimee – tone LX 05 (10L for Summer hunt until 26th July, Appliers sold separate)

Hair – Tameless – Vida @ Hair Fair

Eyes – .Insufferable Dastard. – Wayward Eyes – Leaf

Eye Makeup – The Stringer Mausoleum – Prophetess Makeup [Eyeshadow] – Void @ A Tattered Page

Piercings – PUNCH – Diamond Nose Stud, Basic Lip Piercings II

Earring – Persefona – Favi Feather Earrings (brown)

Necklace and Bracelets – [MUSE] – Royale Perpetua Necklace and Bracelets

Nails – DP – Koffin Nails – Slink – Carnival Colors (Part of Body Art Hunt)

Dress – *Sweet Kajira* – Zipi Camisk white @ The Alchemy

Thongs (Flip flops – yes we call them thongs down under!) – Flippant – Beach Bum flipflop (June Group Gift)

Chair and Table – Fiasco – Sailing Away Chair With Blanket and Side Table

Sim – Pandora Box of Dreams

Tags: *Sweet Kajira*, A Tattered Page, Body Art Hunt, Dark Passions, Facebook, Fiasco Furniture, Flippant, Hair Fair, Insufferable Dastard, Koffin Nails, Loux, Muse, Persefona, Punch, Secondlife, Secondlife Blogging, Tameless, The Alchemy, The Stringer Mausoleum, We Love to Blog, WLTB

This entry was posted by leesee79.

• July 14, 2015
• *Sweet Kajira*, Blogging Tips, Body Art Hunt, Fiasco Furniture, LOUX, Muse, Punch, Secondlife, We Love to Blog, WLTB
• 27 Comments